.245
a	Launching new products in competitive markets
h	Book
.020
a	0-304-29082-3
.100
a	SKINNER, R.N.
.005
a	20120804113026
.260
a	London
b	Cassel/ Associated Business Programmes
c	1972
.084
a	658.8 SKI
.300
a	vi, 184 hlm.: gamb., tab
b	23 cm.
c	vi, 184 hlm.: gamb., tab; 23 cm.
.336
a	Book